Headline Partner

headline-sponsor-logo: UKHospitality

30-1 SEPT/
OCT 2025

ExCeL London

30-1 SEPT/
OCT 2025

ExCeL London
Malachy O'Keeffe: Speaking at the Restaurant & Takeaway Innovation Expo

Malachy O'Keeffe

Head of Marketing  -  Wingstop UK

Delivering IRL Experiences In The Digital Age

Young people are highly engaged in the social and digital world. How can restaurants ensure these great digital relationships are nourished whilst delivering brilliant IRL experiences and opportunities for them?

Talk about this session

About Malachy O'Keeffe

Malachy is the Head of Marketing at Wingstop UK, having been in position since March 2023. Wingstop UK have a Gen-Z focus and are flavour experrts specialising in fried chicken. Wingstop UK are on a large expansion plan around the UK.

Prior to that, Malachy was at Pho, the Vietnamese casual dining group, for many years.