Emma Louise Booker & Marcus McQuillan
Kraft Heinz
Engaging with consumers post pandemic through new channels and platforms
Consumer Obsession is at the heart of everything at Kraft Heinz. In a world of growing need for speed and convenience, Kraft Heinz are continuously challenging themselves on how to drive new value propositions through Dark Kitchens and Delivery Platforms.
Emma and Marcus will walk you through some virtual Heinz brands and how they built data-driven menus specific to consumer needs with innovative branding.
